Design + Development
NORTHERN VIRGINIA AFFORDABLE HOUSING ALLIANCE
A fresh identity for an impactful mission.
Creating a new brand & website for NVAHA
We partnered with the Northern Virginia Affordable Housing Alliance (NVAHA) — a leading advocate for equitable, affordable housing — to develop a fresh, approachable brand that reflects their mission of creating homes and communities for all. Inspired by NVAHA’s commitment to education, advocacy, and collaboration, we designed a visual identity that balances professionalism with warmth, welcoming new supporters while honoring the communities they serve. From a clean, geometric logo representing the diversity of housing options to a soft, user-friendly color palette and immersive website experience, our work brings clarity, accessibility, and connection to the brand. Every element was crafted to amplify NVAHA’s voice, engage the public, and inspire meaningful action in support of their mission.
Branding that connects community.
Designing NVAHA’s Custom Logo & Brand
Through close collaboration with the NVAHA team, we worked to create a fresh, relatable brand identity that invites more people to join their community and support their mission. To achieve this, we designed a clean, geometric logo mark that represents the diverse affordable housing options in Northern Virginia. The combination of structured and rounded lines strikes a balance between professionalism and approachability. Additionally, we developed variations of the logo to reflect the specific cities NVAHA serves.
Designed to inform. Built to connect.
An Engaging Website That Educates & Inspires.
Once the new brand was established, we designed a comprehensive website to educate the public about NVAHA’s mission and ongoing initiatives. A key focus was creating an engaging and interactive experience that guides users through the journey of affordable housing. To achieve this, we strategically incorporated playful geometric shapes and carefully selected imagery, bringing the narrative to life in an immersive way. The soft color palette was strategically chosen to create a soothing, user-friendly experience, allowing visitors to navigate the website and marketing materials with ease and confidence.
