BRANDING & GRAPHIC DESIGN
Diverse City Fund
Celebrating diversity through design
Re-branding the Diverse City Fund
The Diverse City Fund is dedicated to supporting people of the global majority in Washington, DC as they build power, spark solutions, and drive meaningful social change. They partnered with us to refresh their brand and create a new website that could house their robust content in a clear, accessible, and engaging way.
We began by redesigning the logo using a modern yet expressive typeface paired with custom-designed star elements that symbolize guidance, hope, and collective strength. A refreshed, warm color palette was curated to create an inviting and inclusive brand presence.
Client Review
"We had a fantastic experience working with Brittany and her team at Elxel Creative. They were flexible, but also diligent in holding us to deadlines. They guided us seamlessly through the process of completely redesigning our branding and website and made it easy for our team to make important decision in a timely manner. We are so happy with our new online presence!"
Tia Watkins
Operations Manager, Diverse City Fund
An inviting space for stories and impact
Building A Digital Home for Community Action
With the updated brand in place, we designed and developed a clean, user-friendly website that brings the Diverse City Fund's mission and content to life. Custom stars, subtle textures, warm colors, and carefully selected imagery were woven throughout the site.
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